Home Staging
Project Background
Home staging ensures that you list your property for sale with maximum impact and wow factor. Understanding the profile of the target market and then staging and styling to showcase the lifestyle would elevate your chances of securing that sale. Here we look at some frequently asked questions about Home Staging.
What are the advantages of home staging?
You can convey the purpose of a room or an open plan space through home staging. For example, in a family home, a small bedroom could be staged as a child’s bedroom, a teenager’s bedroom, a games room or a playroom. In a city centre apartment, it could be staged as a cosy guest bedroom, a home office or a gym.
A large open plan space could be showcased as a dining and family room. When styled effectively, it would instantly attract the attention of prospective buyers who are seeking that specific room to meet their family or lifestyle requirements.
Would a property sell for a higher price with home staging?
In a competitive market where buyers are inundated with options during their property search, a beautifully staged property would stand out from the crowd and have a better chance of making the short list.
A vacant and cold property would generally attract fewer interests. When a staged property complements the lifestyle of prospective buyers and makes them feel at home instantly, you are more likely to secure a quicker sale at the desired price.
How much does home staging cost?
Home staging would generally cost between 1%-3% of the value of the property for a 3-month staging term. The furniture and accessories used will either be mid-range or high end depending on your budget.
It is an investment in making your property more desirable than others, and a small amount compared to the reduction in listing price if your vacant property remains unsold on the market for a long period of time.
Would home staging work for tired and dated properties?
Home staging would be more effective if the tired and dated property has been given a makeover and looks clean and crisp. Essential maintenance on minor defects should also be carried out, such as replacement of blown light bulbs, leaking taps, loose door handles etc. Every detail counts towards achieving an immaculate finish and leaving a good impression on your discerning buyers. We would recommend our Pre-sale Property Makeover services followed by Home Staging if your property has been tenanted or lived in for a period of time.
